Hey Upstaters, ready to PLAY UP?!
The annual Upstate birthday challenge is here! 🙌
In honour of our 17th celebrations, we’re spending our last year of youth having as much fun as possible! So join us for 17 classes in 17 days, with epic playlists transporting you through the years as you sweat and smile your way to starting 2026 in the ultimate UP state of mind.
Silly season might have ended, but the silliness doesn’t need to!
JOIN NOW!
FAQs:
How does the Play Up Challenge work? To celebrate Upstate’s 17th birthday and last year of youth, we’re challenging you to sweat with us every day for 17 days! Complete 17 classes between the 9th – 25th of January, and you’ll automatically be entered into the prize draw. Whether you knock out one class a day or need to double up here and there, as long as you hit 17 classes during the challenge period, you’re in with a chance to win!
What membership do I need for the Play Up Challenge? If you’re an Unlimited Member, the challenge is included in your membership at no extra cost! For 10 Pack holders or casual members, jump in for just $99 with our Challenge Pass, it gives you access to 17 classes across all our locations for 17 days.
I’m new to Upstate – can I participate? Not a member yet? No worries! Grab a Challenge Pass for $99, it gives you unlimited classes at all locations for 17 days.
Which studios can I attend? If you’re an Unlimited Member or purchase the Challenge Pass, you can attend classes at any Upstate studio location, all classes count toward your challenge total and will update in your app so you can track your progress. If you’re using the Intro Pass, you can attend classes at the one home studio you select at checkout.
How do I sign up? You must register to participate. This will give you access to the challenge tracker in the app and put you in the draw for challenge prizes. Sign-ups open December 21st, so look out in your email inbox for a link to a quick Google Form where you can register. Once you’re signed up, you’re good to go and ready to start smashing classes!
How do I track my progress? Easy! Your completed classes will automatically update in your Upstate app, so you can see exactly how many you’ve ticked off and how close you are to hitting that magic number of 17.
Can I do multiple classes in one day? Absolutely! You just need to complete 17 classes across the challenge period to be entered in the prize draw, so there’s no stress if you miss a day. Aim for one class each day if you can, but if life gets in the way, double-ups are totally allowed! Just make sure you’re listening to your body and doing what’s best for you.
What if I miss a class or do a late cancellation, will it affect my 17 days? We’ve got you covered for the first two misses with no charges, life happens and we get it! However, if you miss more than two classes, standard late cancel fees will apply. And remember, if you miss a class, you’ll need to make it up on another day to reach your 17 classes and stay in the running for prizes. Double-ups are always allowed, so you can catch up whenever it works for you!
What are the prizes for the Play Up Challenge? We’ve got some incredible prizes to motivate you! The grand prize winner takes home a 12-month Unlimited Membership, while each studio will award one champion a 3-month Membership plus a $100 Upstate Sport voucher. And of course, everyone who completes the challenge earns the ultimate prize: all the glory and bragging rights that come with proving you’ve got what it takes!
How are winners chosen? Winners will be randomly selected from everyone who completes all 17 classes between 9th – 25th of January. If you finish the challenge, you’re automatically in the draw! First and second place winners will be notified by email on Monday, 26 January. All winners must be 14 years or older.
What’s special about the playlists during this challenge? We’ll be sharing daily playlists on our Instagram throughout the challenge period, and here’s the fun part, each day features music from its matching year to celebrate all the years of Upstate! Get a good sweat to 2009 hits on 9th of January, 2010 bops on 10th of January, and so on.
Can I share my challenge progress on social media? Yes, please do! Tag us and use our challenge hashtags, we love resharing member content and celebrating your milestones.
